Toyota and Lexus Hybrid Sales Top the One Million Mark

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Last month, I posted a congratulatory message to Honda for topping the 300,000 hybrid sales mark and earlier today, I posted that Ford topped the 100,000-hybrid mark. Now it is time to write about the nation’s top selling hybrid maker. Toyota has announced that Toyota and Lexus hybrid sales, combined, have topped the one million mark. That’s right; one million Toyota and Lexus hybrids have been sold in the United States.

“One million hybrids in less than nine years indicates how quickly American consumers have accepted this important technology,” said Jim Lentz, TMS president. “Toyota’s hybrid leadership will continue to expand in the U.S. and around the globe. With 10 new hybrid models between now and 2012 in various global markets, we plan to sell one million gas-electric hybrids per year, worldwide, sometime early in the next decade.” (Source: PR Newswire)

This figure represents a 75% share of the United States hybrid vehicle market. Honda is hoping to dig into this market dominance with the release of the 2010 Honda Insight on March 24. Ford is also hoping to take a bit of this 75% share with its new 2010 Ford Fusion Hybrid midsize sedan with a 41 mpg rating.

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