Mercedes-Benz is continuing its Blue* legacy. The company has its award-winning BlueTEC line that not only qualifies for a federal tax credit but also is also popular among the Hollywood crowd. The company also has the BlueEFFICIENCY line including the MB C250 CDI. Today, the company has announced its latest addition to the Blue* line, the Concept BlueZERO. If you guessed that this would be a move towards a zero emissions vehicle (ZEV), then you are correct.

Today’s news provides another boost to the beleaguered North American International Auto Show as Mercedes-Benz will be presenting the three-model BlueZERO lineup at the Detroit show in January. The BlueZERO E-CELL is a battery-electric system with a 200km range, the BlueZERO F-CELL is a fuel cell model with a +400 km range and the BlueZERO E-CELL PLUS has a range of 600km with the range extender.

“The flexible BlueZERO concept allows electromobility for every requirement and highlights the fact that Mercedes-Benz is the world’s only car manufacturer to already have in place all the key technologies for electric cars offering full everyday practicality”, says Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars (Source: Daimler Global Media Site)

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